Ribbon Cutting Ceremony Celebrates the Opening of Groucho’s Deli of Laurens

Groucho’s Deli of Laurens celebrated its official ribbon
cutting on Monday, August 12th, marking the arrival of a beloved South Carolina tradition to the
heart of downtown Laurens. The new location is ready to serve the community with the same
quality and tradition that has made Groucho’s a staple for over 80 years.
“We are thrilled to bring Groucho’s Deli to Laurens and to serve a community we already know
and love,” said Gary and Apryl Bailey, owners of Groucho’s Deli of Laurens. “Our goal is to
provide not just a place to eat, but a place where people can come together and enjoy great
food in a warm, welcoming atmosphere.”

Groucho’s Deli of Laurens is located at 113 E. Laurens Street, and is open Monday through
Saturday from 11:00 a.m. to 8:00 p.m. The deli offers a wide range of sandwiches, salads, and
Groucho’s famous sauces, including the iconic Formula 45™. For a full menu, visit
www.grouchos.com/menu.

The Laurens location, which opened its doors in May 2024, continues Groucho’s long-standing
tradition of serving high-quality products and ingredients, a commitment that dates back to the
original deli opened by Harold “Groucho” Miller in Columbia, SC, in 1941. Harold’s philosophy
was simple but powerful: “Quality is the most important ingredient in a sandwich.” This guiding
principle has been passed down through generations, helping Groucho’s Deli to grow and thrive
for over eight decades. From its humble beginnings with limited seating and a small retail shop,
Groucho’s Deli has evolved into a regional favorite, known for its “Dipper”™ style subs, large
salads, and signature sauces.

The brand’s expansion began in 2000 with its first franchise in Lexington, SC, and has since
spread across South Carolina, North Carolina, and Georgia. Despite its growth, Groucho’s
remains committed to being “Your Neighborhood Deli,” with each location offering a unique,
community-focused experience.

“We’re excited to bring a taste of Groucho’s to Laurens,” added the Baileys. “We look forward to
serving our neighbors and becoming a gathering place for the community.”
For more information about Groucho’s Deli of Laurens, including upcoming events and special
offers, please visit www.grouchos.com/locations/laurens.